Seraile BrandingIQ
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My Story: Cheryl A. Seraile
Full Stack Marketing & Strategy Leader

Throughout my 20-year career, I have been responsible for creating, evaluating, and executing integrated marketing programs using all elements of the brand-building portfolio. My expertise encompasses marketing services on both the manufacturer and agency/consultant sides, and I have significant experience with C-suite leaders in Fortune 100 corporations as well as entrepreneurial businesses.
 
My background includes collaborating with global cross-functional partners to launch new products and processes. My line management and consultant expertise include a diversity of brand management assignments with companies such as Procter & Gamble, Bayer, Pfizer, Modem Media, and Seagram, among others.
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​I earned my BA from Wellesley College and have obtained management training at the Center for Creative Leadership (U of MD) and at INSEAD in Fontainebleau, France.

Expertise

  • Advertising & Positioning
  • Agency & Vendor Management
  • Business Development
  • Cross-Functional Team Leadership 
  • Digital & Social Media
  • Integrated Marketing
  • Multicultural Audiences
  • NPD & GTM Coordination
  • P&L Management
  • Research & Insights
  • Trend Analysis

Organizations & Brands

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​Contact Seraile BrandingIQ today for a free Ask a Brand Marketer consultation and learn how to optimize your marketing efforts, without all of the effort.
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